{"id":207447,"date":"2020-09-01T13:00:28","date_gmt":"2020-09-01T17:00:28","guid":{"rendered":"https:\/\/www.livabl.com\/articles\/?p=207447"},"modified":"2020-09-01T09:58:23","modified_gmt":"2020-09-01T13:58:23","slug":"new-home-prices-fall-pandemic-uncertainty","status":"publish","type":"post","link":"https:\/\/www.livabl.com\/articles\/archives\/new-home-prices-fall-pandemic-uncertainty","title":{"rendered":"New home prices to stay strong this fall despite pandemic uncertainty"},"content":{"rendered":"<h4 id='pressboard-ad-sponsorship-tag' style='margin-bottom: 35px;'><\/h4><p><a href=\"https:\/\/www.livabl.com\/articles\/wp-content\/uploads\/2020\/08\/buidling_construction.jpg\" rel=\"lightbox[207447]\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-207455\" src=\"https:\/\/www.livabl.com\/articles\/wp-content\/uploads\/2020\/08\/buidling_construction.jpg\" alt=\"\" width=\"1500\" height=\"1029\" \/><\/a><\/p>\n<p><em>Photo: James Bombales<\/em><\/p>\n<p>Since late March, Canada\u2019s real estate industry has seen extreme lows and highs in the span of just a few months.<\/p>\n<p>Now, as the market prepares to enter another typically busy season, it\u2019s difficult to pinpoint what new construction home developers, buyers and investors should be expecting from the fall.<\/p>\n<p>\u201cI think there\u2019s still a lot of uncertainty going into the fall, and I think [residential] developers will be watching to see what\u2019s happening before they necessarily put the foot on the gas pedal,\u201d said Ralph Fox, broker of record and managing partner at <a href=\"https:\/\/foxmarin.ca\/\" class=\"external\" target=\"_blank\">Fox Marin Associates.<\/a><\/p>\n\n<p>As the COVID-19 pandemic picked up steam in the late winter and spring months, the housing market and global economy was hurled into rough waters. Homebuyers paused their purchasing plans while many home builders chose to postpone their launches until later in the year.<\/p>\n<p>Despite the turmoil, there have been a handful of pre-construction launch success stories \u2014 both Fox and Ben Myers, president and owner of <a href=\"https:\/\/bullpenconsulting.ca\/\" class=\"external\" target=\"_blank\">Bullpen Research &amp; Consulting Inc<\/a>, point to 28 Eastern in Toronto as a case study,\u00a0<span style=\"font-weight: 400;\">which kicked off pre-sales earlier this year.<\/span><\/p>\n<p>Myers noted that some developers that watched these pandemic launch successes initially ramped up their advertising, but after consulting with their brokers, are still prepared to pull back at the last minute if their product fails to generate sufficient interest. Overall, Myers said that we could see an average fall performance.<\/p>\n<p>\u201cI still think it\u2019s in flux. Most developers have not launched a COVID project so maybe they\u2019re not used to non-face-to-face and all-virtual, and it may be a little bit new for them,\u201d he explained. \u201cSo we\u2019ll see. I think it\u2019s hard to tell, but I don\u2019t think it\u2019s going to be anywhere near the fall that we experienced last year or in 2018.\u201d<\/p>\n<p><a href=\"https:\/\/www.livabl.com\/articles\/wp-content\/uploads\/2020\/08\/construction_condo.jpg\" rel=\"lightbox[207447]\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-207456\" src=\"https:\/\/www.livabl.com\/articles\/wp-content\/uploads\/2020\/08\/construction_condo.jpg\" alt=\"\" width=\"1500\" height=\"1000\" \/><\/a><\/p>\n<p><em>Photo: James Bombales<\/em><\/p>\n<p>While developers may have lost some time due to lockdown-induced delays, Fox and Myers said that new construction pricing isn\u2019t expected to change much. Myers pointed out that investors are likely to be more conservative and price-sensitive with their purchases, while developers can&#8217;t be expected to afford to push pricing. Fox said that buyers and investors may see developers roll out other incentives instead, such as more flexible deposit structures.<\/p>\n<p>Home offices, outdoor space and the ability to safely socially distance have been reflected in the purchasing decisions of recent resale buyers, many of whom are now migrating outside of the city. In preconstruction, some of these purchasing trends may carry over \u2014 Fox estimated that investors will seek out units with balconies and place higher value on smaller buildings, while Myers sees GTA investors starting to venture outside of downtown Toronto in search of better deals.<\/p>\n<div class=\"see-more-link\"><img decoding=\"async\" alt=\"See Also\" src=\"https:\/\/www.livabl.com\/articles\/wp-content\/themes\/livabl\/images\/see-also-cta-icon.svg\"\/>\r\n          <strong><span>SEE ALSO:<\/span><a href=\"https:\/\/www.livabl.com\/articles\/2020\/08\/new-gta-single-home-sales-10-year-average-july.html\"  area-label=\"New GTA single-family home sales rise above 10-year average in July\">New GTA single-family home sales rise above 10-year average in July<\/a><\/strong>\r\n        <\/div>\n<p>\u201cI think it is impacting where investors are going to look,\u201d said Myers. \u201cMaybe they\u2019re going to look for value in other places and maybe they see that price appreciation may be higher in what we would have called B and even C locations in the past.\u201d<\/p>\n<p>While the impacts of the pandemic will reverberate for months to come, Fox explained that investors are trying to project what the world will be like a few years from now when they close on their new construction property.<\/p>\n<p>\u201cI think investors typically think long-term, and I think most of the investors who are looking at making these types of investments are trying to think of what life will be like and what the demand will be like in three, four, five, six years,\u201d said Fox.<\/p>\n<p>\u201cBut I do think there does seem to be a consensus in the real estate investment world that this whole COVID situation, as unfortunate as it is, won\u2019t last forever,\u201d he added.<\/p>\n<div id='pressboard-ad-sponsorship-msg'><\/div>\n","protected":false},"excerpt":{"rendered":"<p>As the market prepares to enter another typically busy season, it\u2019s difficult to pinpoint what new construction home developers, buyers and investors should be expecting from the fall. 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