Photo: Hype House West

TikTokers love a 90s trend, so they should be all over this six-bedroom, nine-bathroom Santa Monica residence that was built in the early part of the decade.

Owned by BeTini founder Julie Stevens, the soon-to-be-listed property is generating buzz by encouraging social media influencers to apply to shoot content in the space. The concept was envisioned by Rochelle Maize, a Los Angeles realtor specializing in multi-million dollar properties, and Vesta, a luxury home staging, custom furniture and interior design practice.

Photo: Hype House West

Dubbed ‘Hype House West’ — a nod to the TikTok collab house in the Hollywood Hills — the 6,321-square-foot property has been outfitted with “viral worthy vignettes” designed by Vesta. There’s a podcast and video production area with recording equipment, an arts and crafts room featuring a ceramic kiln and a painter’s nook, a music area complete with instruments, and a nostalgia-inducing games room tricked out with a vintage Pac Mac machine, backgammon set and a wall of VHS videos (is that The Land Before Time I spy?). 

Photo: Hype House West

And like any successful influencer, Hype House West boasts several brand partnerships, including FunBoy floaties. The backyard pool will be teeming with these Instagram-worthy inflatables and even has a roof to pool waterslide that’s “perfect for capturing summertime videos and boomerangs.”

Photo: Hype House West

The house is slated to hit the market for $5.299 million, but in the meantime, creators can fill out an online form to be considered for the one-of-a-kind marketing experience (cross-promotion is, of course, a requirement). 943 24th Street opens onto an elevated foyer with a curvilinear staircase. The formal living room and dining area receives ample natural light and comes with a window seat to boot. 

Photo: Hype House West

Photo: Hype House West

The open-plan kitchen includes a granite-topped island, a breakfast nook, and a dining table for casual meals or aimlessly scrolling through your newsfeed. The living area is anchored by a cozy fireplace and features display niches, perhaps for showcasing all your Shorty Awards. A private office appointed with dual workspaces and ample storage could be transformed into a video editing suite.

Photo: Hype House West

Photo: Hype House West

Upstairs, there are five ensuite bedrooms, many with custom elements like skateboard-themed bunkbeds and a tree bookshelf accented with onyx. The primary retreat includes a sitting room and a spa-like ensuite with a curved shower and a freestanding soaker tub. Some 90s quirks have been left intact, like an oversized fish tank in one of the bedrooms that’s concealed behind translucent closet doors.

Photo: Hype House West

The finished basement is where the creator spaces are located — it’s appointed with woodgrain built-in cabinets and nine-foot ceilings with recessed pot lights. Also on the lower level, you’ll find a wine cellar, champagne drawer, kitchenette, full bathroom, a gift wrapping-slash-nanny room, and a spacious laundry room.

Photo: Hype House West

The backyard is party-ready, offering a grilling station with a fridge and bar sink, a dining area with built-in benches, an artificial turf lawn, basketball hoop, swimming pool, and an easy-to-access powder room. The structure housing the powder room is topped by a sundeck with access to the winding waterslide.

Photo: Hype House West

Rochelle Maize of Nourmand & Associates will serve as the listing agent when the property hits the market in the coming weeks. 

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