Known for building boutique residences like 4 The Kingsway, One Forest Hill and 36 Birch, North Drive’s latest project brings it to Toronto’s sought-after Yorkville-Annex area. 10 Prince Arthur continues the developer’s tradition of creating desirable communities with an award-winning team including architect Richard Wengle, landscape architect Janet Rosenberg, and interior designers Brian Gluckstein and Michael London. It marks North Drive’s fourth project with Wengle and London, and the third project with Gluckstein and Rosenberg.

“We believe there is added value in identifying a point of view on the market and sticking with it,” said Jordan Morassutti, North Drive co-founder. “It focuses our team and sets us up as more of a practice. With each project we’re more dialed-in and attuned to the needs of our purchaser.”

“We have the mandate to emphasize the unique characteristics of a project like 10 Prince Arthur, and the benefit of knowing that we’ve done this before at the highest standard.”


Designed by renowned architect Richard Wengle, 10 Prince Arthur boasts an elegant, mid-rise profile characterized by clean, contemporary lines, sprawling terraces, and carefully curated colour palettes and materials. The architecture features a facade clad in classic brick sourced from Denmark, along with Indiana limestone and a complementary Algonquin limestone from Northern Ontario.

“North Drive’s buildings are always bespoke and tailored to fit their surroundings,” said Wengle. “It’s a whole different culture, and environment that they work in. With 10 Prince Arthur we aimed for a contemporary design that is going to stand the test of time.”


A key feature of 10 Prince Arthur is its expansive terraces. The building steps back at the front and rear to maximize privacy and views. The outdoor spaces are imagined as natural extensions of the interiors, with opportunities for landscaping, furniture and water features.


Inside, the seven-storey condominium features just 28 suites priced from $3 million to $15 million. Spacious floorplans average 2,500 square feet and offer open-plan living with abundant natural light and plenty of space for entertaining. Plus, purchasers will have the ability to customize their suite layouts with the option of combining units.

“For the purchaser, moving into a boutique community like this is not about downsizing, but more about the reorganization of their living spaces,” said Gluckstein. “Some purchasers might have the same size apartment as their single-detached house, but instead of six bedrooms, they might have a grander dining room or his-and-hers bathrooms. It’s about reallocating the way you live — rightsizing rather than downsizing.”


Standard suite configurations include two-bedroom and three-bedroom designs ranging from 1,430 to 5,920 square feet.

For more information, register online at 10princearthur.com or email info@10princearthur.com.

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