Photo: Cloud Realty Brokerage

When it comes to selling your home, you’ve got to set yourself apart from the competition. Whether you use professional photography, or invest in high-quality staging, it helps to build a marketing strategy that highlights the property’s most enticing features. A Toronto home that recently hit the market went all out on expressing its marketing creativity via this virtual tour, which has some viewers’ heads doing pirouettes.

Situated in The Beaches neighbourhood, just a little ways east of Woodbine Avenue and Kingston Road, is 283 Kenilworth Avenue. Asking $2,250,000, this 2,327-square-foot detach offers three bedrooms and four bathrooms across three storeys.

Photo: Cloud Realty Brokerage

To showcase the dramatic interiors of this home, the marketing team enlisted the help of two equally expressive ballet dancers to star in their virtual tour. Cue the symphony and choir orchestra — this tour is about to get intense.

Open concept is taken to a whole other level here. A staggering multi-level mahogany open staircase transports you to the various sections of this home.

Photo: Cloud Realty Brokerage

As demonstrated by one of the dancers, the entryway is large enough to fit your finest grand piano.

Photo: Cloud Realty Brokerage

Down a short flight of stairs is the main living area and kitchen. A contemporary gas fireplace is accompanied by a couple of oversized pendants and a modern chandelier.

Photo: Cloud Realty Brokerage

The dining space opens onto a tiered patio, which as our dancer shows, provides the perfect indoor-to-outdoor living quarters.

Photo: Cloud Realty Brokerage

The compact kitchen features a waterfall island, which blends together stone and wood materials, as seen throughout the rest of the home. The stainless steel appliances coordinate with the metal cabinet hardware and pull-down sink faucet. A built-in breakfast bar provides extra space for more casual dining affairs.

Photo: Cloud Realty Brokerage

It’s worth noting that the wine cellar on the lower level can be included in the sale too, depending on negotiations. It’s large enough to not only hold quite a few bottles of your favourite riesling, but also to practice your leg extensions in.

Photo: Cloud Realty Brokerage

Heading upstairs to the bedrooms, there’s a cozy sitting area with another gas fireplace — a great spot for chit chat and a pas de deux.

Photo: Cloud Realty Brokerage

Throughout the home, specific windows exhibit one-of-a-kind stained glass, which is said to be inspired by work from the Group of Seven.

Photo: Cloud Realty Brokerage

A sitting area, bathroom and two of the bedrooms occupy the second level, one of which appears to have a balcony.

Photo: Cloud Realty Brokerage

The other bedroom is in use as an entertainment and office space.

Photo: Cloud Realty Brokerage

The master bedroom is open to the entire floor, but is privately located up its own flight of stairs on the third level. A fireplace, ample closet space and carpeting help to make this room a restful retreat.

Photo: Cloud Realty Brokerage

In similar fashion, the ensuite is also open concept. A diamond-shaped stained glass window sits above a built-in soaker tub with a tile surround. Next to the walk-in shower, a modern vanity provides plenty of storage space and a convenient towel rung.

Photo: Cloud Realty Brokerage

Love or hate the virtual tour, 283 Kenilworth Avenue is as unique and ambitious as its video concept. You can view the entire virtual tour video on the production company’s Facebook page, here:

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