Citi Bike Photo: Vetatur Fumare/Flickr

NYC’s bicycle-sharing services hit 10 million rides in 2015, thanks to expansion into the boroughs and a successful social media effort.

Citi Bike recorded 10,012,800 rides for the year, meaning New Yorkers got on a Citi Bike every 3.5 seconds. This figure puts Citi Bike on top in the US and ahead of other world bike share leaders, London and Mexico City. Both launched in 2010, three years earlier than Citi Bike, but in 2015, London’s Santander Cycle Hire finished with 9,943,074 trips while Mexico City’s EcoBici program recorded 8.85 million rides.

Citi Bike launched a “share your rides” campaign, inviting riders to use #citibike in social media posts. They include a roundup of photos at their 10 Million Rides site. The ten millionth rider won a 2016 membership free, as well as three free memberships to share with family and friends.

Citi Bike ridership got a boost in August, with a wave of expansion launching Queens stations and increasing its Brooklyn and Manhattan presence. During this time it added almost 200 stations and over 6,000 bikes. Citi Bike plans to double its size by 2017, expanding to 12,000 bikes and over 700 stations.

It recorded its highest NYC ridership ever on December 10th, 2015, with over 39,095 rides. The week of December 6th to 12th was also a record-breaker, with 239,048 rides.

Operated by NYC Bike Share and managed by Motivate, Citi Bike offers an annual membership that includes unlimited 45-minute rides for $149. Some organizations, like the NYC Housing Authority and Community Development Credit Unions, qualify for group rates.

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