Homes are three-dimensional. The typical floorplan is not. That’s a big difference, especially for those shopping around for a new-construction home, which in many cases won’t be completed at the time of purchase.
With this in mind, BuzzBuzzHome is introducing a new feature that narrows the gap between image and reality: 3D floorplans.
The move marks a first for any North American residential real estate search portal and one BuzzBuzzHome President Matthew Slutsky says gives homebuyers a clearer idea of what they’re buying.
“Adding 3D floorplans to BuzzBuzzHome is a major leap forward in improving the way people research, purchase and lease new construction homes,” Slutsky says.
“The industry standard two-dimensional plan hasn’t changed in decades. There are so many incredibly lifelike and well-crafted building renderings, but a builder’s floorplans are still stuck in the last century,” he continues.
In these 3D floorplans, the layout is displayed as a cross section — complete with finishes — rather than a map, and rendered furniture and appliances give a sense of scale in a way that black-and-white bird’s-eye-view outlines can’t.
Currently, builders can request 3D versions of their floorplans by emailing email@example.com, while the company works towards automating the entire process.
The aim is to have the process automated by the end of the year, so that hundreds of thousands of 3D floorplans can be generated and seamlessly uploaded to the site’s new home database.
Anson Kwok, Pinnacle International’s VP of sales and marketing, lauded the new floorplans. “3D floorplans will help purchasers to truly understand the suite layouts that they are selecting from and are a great tool to assist them in their final buying decision.”