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Photos: James Bombales

Daniels Waterfront – City of the Arts announced plans for a $3 million public art contribution to Toronto’s newest live-work-play-learn-create neighbourhood at a special event inside the presentation centre last night.

The master-planned community by The Daniels Corporation will consist of residential, office, retail and cultural components and is poised to become a hub for creativity, innovation and artistic expression.

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“This is the next step in the exciting revolution of Toronto’s East Bayfront neighbourhood,” said Tom Dutton, Senior Vice President of The Daniels Corporation. “Daniels Waterfront City of the Arts is a community that demonstrates the incredible city building potential when public private and institutional sectors join together at the intersection of arts, culture and innovation.”

Two-thirds of the $3 million will be used toward public art within the community, while the remaining funds will be contributed to help fund the broader East Bayfront Public Art master-plan managed by Waterfront Toronto.

The City of Toronto’s Public Art Committee has already approved the public art plan and the developer is now awaiting final approval from City Council before it moves forward with a design competition. Once approved, the invitational competition will include internationally acclaimed artists including California-based artist and sculptor Ned Kahn, and Toronto’s own Public Studio led by Elle Flanders and Tamira Sawatzky. The winning submission will be selected with the help of an esteemed panel of judges from the arts and design community.

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“Public art plays an essential role in defining our waterfront neighbourhoods’ character,” said Rebecca Carbin, Public Art Program Manager for Waterfront Toronto. “This is an exciting step in bringing to life a bold shared vision for art in the East Bayfront.”

Also at the event was Dr. Sara Diamond, President of OCAD University, who announced the addition of over 55,000 square feet of OCAD University campus space within the waterfront community.

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“OCAD University brings our history of leadership in the fields of digital media, electronic visual art and industrial design,” said Diamond. “Our collaboration with Daniels Waterfront – City of the Arts advances that legacy, provides tremendous synergies for our students, faculty, industry and not-for-profit collaborators through learning, creation and research, and provides an injection of youthful energy and imagination to the project.”

The OCAD University academic space will consist of over 4,000 square feet of research and studio-based incubation space in the south tower, and a 53,000 square foot waterfront campus for the connected world in the north tower.

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In addition to the OCAD University announcement, it was revealed that officials are currently discussing a potential home for a state-of-the-art School of Design for George Brown College at Daniels Waterfront – City of the Arts.

“George Brown College is excited to be well down the road with plans to join the Daniels Waterfront – City of the Arts community,” said Anne Sado, President of George Brown College. “This expansion will increase our presence on the Toronto Waterfront with a new state-of-the-art home for our School of Design and leverage our significant investment in the community.

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Another fitting addition to the community is Artscape Launchpad, a 30,000 square foot facility that will offer dynamic creative incubator space, an entrepreneurship development centre, and coworking space within the community. The initiative marks Artscape’s third collaboration with the Daniels Corporation after Daniels Spectrum in Regent Park and Artscape Sandbox at Daniels Cinema Tower.

“Artscape Launchpad is a new model for a creative space,” explained Tim Jones, Artscape CEO. “It’s a unique facility that’s been designed over many years and is probably one of the most ambitious projects that Artscape has ever taken on.”

Members of Launchpad will have access to tools, resources, training and mentorship to help them grow their incomes, launch new businesses, and build successful careers.

For more information on Daniels – Waterfront City of the Arts call 416 221 3939, or email info@danielswaterfront.com.

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