RAW Design is known as the architecture firm behind eclectic urban forms throughout the city. But they’re also known for throwing one hell of a party.
RAW parties are always bright spots on the calendars of the Toronto design community and this year the firm turned up the voltage on the annual affair. RAW Energy, held atop a downtown rooftop on Adelaide Street West, turned a parking garage into a human-powered playground on June 26th.
Surrounded by high-rises and the construction cranes building tomorrow’s skyscrapers, the party ignited chatter about the transformation of cities.
“While cranes and machinery seemingly build our urban landscapes, we wanted to remind guests the role people have in creating the ideas that shape our future environments,” said Roland Rom Colthoff, Director of RAW.
And how to remind your guests that people power cities? Through a gigantic hamster wheel and triathalon-powered bikes of course! Elite athletes ran the night away on the life-size wheel, powering up the sounds of celebrity DJ Alex Merrell. Bicycle generators provided by ASE Power from Arizona and the University of Toronto’s Human Power Vehicle Design Team discharged electricity back into the grid. Powered by teams of cyclists who weren’t the least bit flustered by the heat, MonkeyLectric animated the bike wheels with a graphic light shows.
Party-goers recharged on snacks such as dry-ice seared seafood, Caesar gazpacho popsicles with shrimp and sous vide beef marinated in smoked paprika. Local favourite Chocosol used pedal-power machinery to produce iced chocolate drinks on the spot and there were plenty of other energizing treats and drinks such as iced coffee, prosecco and gourmet popsicles too.
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