Odds are you’ve never seen merry olde England quite like this.

This rare color footage of London in the 1920s was shot by British film pioneer, Claude Friese-Greene. Friese-Greene was known for creating travelogues using the color film process that his father, William, was experimenting with. His father is often credited as the inventor of cinematography.

After his father passed away in 1921, the younger Friese-Greene continued to develop the system and even gave it a name (Friese-Green Natural Color).

Viewers of his footage of London have noted its postcard-esque aesthetic. Beautiful stuff…

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