15-Central-Park-West-01 Developers William L. and Arthur W. Zeckendorf are putting down $40 million for 70,000 square feet of air rights from a East Side church, which translates to a record-breaking $600 per square foot.

They purchased the rights from Christ Church, located at 520 Park Avenue on the corner of 60th Street, in order to add floors to their luxury condo project at 43 East 60th Street, the New York Times reported. The Zeckendorfs have filed a building permit application for a 51-story, 30-unit tower designed by Robert A.M. Stern, the same architect they tapped for their billionaire-pleasing project at 15 Central Park West.

Prices for the apartments are anticipated to reach over $8,000 a square foot. “They’re building what I call a Viagra building: a tall, slender tower with great views at a great location,” real estate broker Robert I. Shapiro told the New York Times.

No wonder why the Zeckendorfs are spending a cool $40 million for the ability to build higher: the key to an oligarch’s heart and capital is through a drop-dead gorgeous view.

The East Side tower, a block away from Central Park, has been in the planning stages for seven years, but the project was delayed when the developers had difficulty vacating commercial tenants from the property, according to the Wall Street Journal.

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