Matthew Slutsky
BuzzBuzzHome
January 19, 2011

Social media, however you decide to define it, is constantly changing the way that people interact with friends, peers, and business.

Over the last two years at BuzzBuzzHome we have witnessed the change in the real-estate industry, but we have not been able to quantify the impact. However, a new study released by Harris Interactive shows that one in ten purchasers found their new apartment or house using social media tools.

Wow! Impressive. The Harris Poll states the following:

“In fact, two in five Americans say that they have received a good suggestion for something to try as a result of their use of social media (40%), 15% say they have made a connection regarding a job opportunity, and one in ten say they have found a new apartment or house through their social media use (9%).”

Not only did 9% of respondents say that they found their new apartment or house via social media, but a whopping 40% said that they received a good suggestion for something to try as a result of their social media use.

If you combine these two facts, you quickly see how important it is to be active in the social media world if involved in the real-estate industry.

But, why am I telling you this? If you read BuzzBuzzHome’s Blog! you are most likely already pretty active in the social-media world. Carry on…

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