The District Condos

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(Source: The Province)

It’s clear Amacon did its homework before marketing its latest condo development in Mount Pleasant, one of Vancouver’s oldest and most creative enclaves: The show suites are furnished with art by local artists, the brochure was produced by a design firm in the ‘hood and floor plans were designed with artists in mind.

But at the end of the day, it’s price that drives sales and this is likely the biggest reason why District South Main is poised to attract buyers: Amacon says its suites are priced below comparable resale properties

“We competitively priced it. We knew that we had to be realistic,” said Nic Jensen, sales manager for District. “We’re back to pricing pre-construction homes lower than resales. That’s very reassuring; it gives the buyer confidence that there’s something being left on the table for them. And that’s how it was when everyone was buying five or six years ago.”

Prices start at $223,900 for a studio of 425 sq. ft., while one bedrooms between 544 sq. ft. to 616 sq. ft. start at $279,900. Two bedrooms, from 763 sq. ft. to 978 sq. ft., start at $384,900 — which Jensen notes is comparable to a one bedroom in Yaletown.

It’s for this reason that the preview has been drawing prospective buyers from downtown, the suburbs and, of course, the local Main Street neighbourhood.

“The building and location itself is very trendy. There’s definitely pent-up demand to live in the area,” says Jensen.

Read Lena Sin’s full article “Trendy, arty and the price is right” in The Province (September 27, 2009).

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